Have you read, How to Win Friends and Influence People, by Dale Carnegie? This book has stood the test of time and today it is still read by millions people around the world.
Another good book by Dale Carnegie is, How to Stop Worrying and Start Living. Although this book is not as popular as the one mentioned above, they both have important principles for anyone looking to get different results out of life.
Over the years I have read both books several times. Each time I read the book, I get a different perspective on how to increase sales, motivate people, better a better listener and how to communicate with others.
Naturally when I had the opportunity to take the Dale Carnegie course I jumped on the opportunity.
What I Learned
Going through the material taught me many different things. Below I will share many key concepts that have impacted me and my success. I hope the ideas will be helpful to you as you read each point. I recommend reading each point and reflecting it. See how the ideas can impact your job, family life or communication style with others.
The concepts listed are in no particular order. This is the order of how I took my notes based on how the course material we presented to me. Many of the ideas presented are just my thoughts on how and what I can do to be better at my job, at home and on a personal level.
Notes from the Dale Carnegie Course
- When you communicate with people, remember to speak clearly.
- When meeting people for the first time look for ways to connect on a personal level.
- Remember you control your attitude, no one else.
- Often people are drawn to other people with a positive attitude and outlook.
- In business and at work, it is important to celebrate the small successes.
- When working with others, try to things from their perspective.
- People don’t like to be sold but they like to buy solutions to their problems.
- Learn to be people smart. Know how to sell to different personality types.
- In your solution to the customer tie with what you do and how it will benefit them.
- Have a sales process and presentation which is stress free for the customer.
- Use creditability statements to tie customers problems to previous customer problems.
- Go over and above the customers’ expectations.
- Never assume the customer will say NO. Ask “Yes” questions. If the customer cannot say “Yes” they will say, “NO”.
- Ask questions that make people take a few moments to think about the answer.
- Study your competition and ask questions they are not asking the customer.
- Tie the customer’s needs, wants and hot buttons to the product or service you are selling.
- What is the top 5 reason people don’t buys? Learn to overcome the price objection.
- Customer service during the sales process can be the difference between you and your competition.
- Tell a story. People remember stories more than fact and numbers.
How Can I Be Better and More Efficient?
These are a set of question I challenge you to ask yourself when you are at work, with your family or friends or when you are working on your side business. You can click on the links provided for future reading and insight.
- What do I believe in that is true today and will be true tomorrow?
- What is on the daily to do list and why is it important to the overall goal?
- Are there any tasks that I can delegate to others?
- What am I doing to convert clients and increase sales?
- Am I aware of the internal dialogue that goes on in my head? What is it saying? Is it positive or negative self-talk?
- Do you have a process to handle angry customer and take them through the sales process?
- Who is in my network and what relationships have I developed?
Personally, I recommend the course. I say this because I had the change to attend the course have seen positive results since attending. The results are in my sales, in my interaction with people and in my personal life.
Weather you decide to read Dale Carnegie books or you decided to take the course, it is important you apply what you learn.
If you can only learn one new skill, question, concept, idea or technique to connect to your customer and in doing so you learn how to close more sales, this course would be a success.
You would be able to apply this new skill to all your customer interactions. You would be able to adjust what you learned at the Dale Carnegie course to fit the different personalities you come in contact with. In the end you would be better at what you do.
I do know one thing, if you learnt one thing form a book, conversation or course you probably learnt many things. If you go back to what you learnt and look for different ideas to apply you will find new ways for you to succeed.
From the success philosophies above, which 3 will focus for your success? Will you start today?
Please leave a comment below and let others know the principles you will focus on and why.
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Founder and CEO, Discover Your Life Today
Maveen has built his career in Banking, Insurance, Home and Automobile Sales. Providing exceptional customer service is his passion. Writing is a way to share his knowledge and help change the lives of million of people. Like the Facebook Page to support him.